Competing With Data & Analytics

Sponsored by:

How are organizations leveraging data and analytics to increase operational efficiency, engage key stakeholders, and report on business successes? Since 2006, the Data and Analytics initiative has investigated how technology enables competitiveness.

This program conducts global qualitative and quantitative research to investigate how data is influencing business processes, offerings, and engagement with customers. It looks at trends in the use of analytics, the evolution of analytics strategy, optimal team composition, and new opportunities for data-driven innovation.

Research and analysis for the initiative is sponsored by SAS.

The Data and Analytics program conducts global qualitative and quantitative research to investigate how data is influencing business processes, offerings, and engagement with customers. It looks at trends in the use of analytics, the evolution of analytics strategy, optimal team composition, and new opportunities for data-driven innovation.

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