Top Management Drives Commitment

Sustainability efforts are driven by top management in SDIs 26% more than the non-SDIs. They are also slightly more driven by employees from within than by legal issues.

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"The Innovation Bottom Line" presents the findings from the 2012 Sustainability & Innovation Global Executive Study and Research Report.

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This Big Idea Initiative is supported by The Boston Consulting Group (BCG), with whom MIT SMR is collaborating on the development of research materials connected with Sustainability and management innovation.