New Product Development
Finding Applications for Technologies Beyond the Core Business
Many companies overlook the potential of new applications for products they have sold for years.
Market Analysis
Latest
Analytics & Strategy
Designing and Developing Analytics-Based Data Products
The information economy is giving way to an economy focused on analytics-based data products.
Thomas H. Davenport and Stephan Kudyba
Emerging Markets
Developing New Products in Emerging Markets
A successful innovation developed by Cisco’s R&D unit in India offers practical insights.
Srivardhini K. Jha, Ishwardutt Parulkar, Rishikesha T. Krishnan, and Charles Dhanaraj
Pricing & Promotion
Smart Pricing
A review of recent and seminal work linking pricing decisions with operational insights.
Moritz Fleischmann, Joseph M. Hall & David F. Pyke
Developing Strategy
Strategy, Value Innovation, and the Knowledge Economy
W. Chan Kim and Renée Mauborgne
Boards & Corporate Governance
Improving the Corporate Disclosure Process
Robert G. Eccles and Sarah C. Mavrinac
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